Stronger together

Stronger together

Getty Images/iStockphoto

Because of a few bad actors, the media gets a poor reputation nowadays, with trust numbers falling, journalists need more help to maintain credibility of this essential service. Lookatmedia™ was designed with this purpose in mind.

#twitter #PR #PRTips #PressRelease #PublicRelations #news #Breakingnews #update #newsupdate #journalism #business

When using any content from this media centre, you must include an attribution for the content creator. Select "I Understand" to proceed to download this image.

info
Stronger together
2 years ago

A shout out to
journalists everywhere

#PR #PRTips #PressRelease #PublicRelations #news #newsupdate #journalism #business #lookatmedia

By Craig Harris

Stronger together

Getty Images/iStockphoto

Because of a few bad actors, the media gets a poor reputation nowadays, with trust numbers falling, journalists need more help to maintain credibility of this essential service. Lookatmedia™ was designed with this purpose in mind.

#twitter #PR #PRTips #PressRelease #PublicRelations #news #Breakingnews #update #newsupdate #journalism #business

Journalists perform an invaluable role in society. They hold us all to account. They inform and educate. They guide us. They even entertain us. Lookatmedia™ is very much dedicated to the role of the media in our everyday lives.

What we can do to help the media in their capacity of truth-tellers

We can help them find the facts faster. By publishing inspirational stories, news and events about your brand or your organisation on your Lookatmedia™ centre, you can help journalists and media representatives access accurate and verified information faster.

Helping journalists with their research

Journalists spend a great deal of time researching their stories. By publishing stories, news and events about your brand or your organisation on your Lookatmedia™ centre, you make it discoverable through search engines. Once a journalist has visited your media centre and experienced first-hand the value of the content and resources you provide, they will register for access to download. When they do, you create a database of interested journalists and media representatives to keep updated.

Reach journalists where they are… and want to be

Journalists are not just working for a media group; they’re working for themselves as well. A journalist’s value is judged on their own social profiles and numbers. To build these profiles, they need easy access to quality, accurate content. You can help them with this, as all the content you published on your Lookatmedia™ centre can be instantly shared on social media. Your content even includes hashtags that are attached to images and video or added to articles, helping journalist increase their reach.